💡 Postcard Marketing for Restaurants

Objective:

This was a multi-month project with GrowMail to enhance their organic search results and use the content for email and social media marketing. I was responsible for content planning and writing the rough draft. The GrowMail team was responsible for copy editing, publishing and distribution.

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Results:

This initiative successfully generated over $1M in sales pipeline directly from article booking links in the 3-6 month period we were working together. And it their content marketing engine continues to run using the copy we created together.

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[Giano] took great interest and ownership in the content he wrote and the results were excellent. Would be glad to work with Giano again in the future. - Jordan Smith, GrowMail

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Summary:

Restaurants can spice up their marketing with direct mail by sending enticing menus, coupons, or promotional offers to local households. This targeted approach creates a flavorful connection with potential customers, driving dine-in or takeout orders. Direct mail campaigns serve as a tangible invitation, boosting brand awareness and attracting hungry patrons.

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Link:

👉 Read full article on GrowMail.

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